How to Develop a Marketing Plan That Gets Accepted by Management Every Time

Duration: 1.5 - 2 hours

Learn how to develop a marketing plan!

As a marketing and sales strategy formation company, we have developed a detailed teleseminar that will teach specific marketing methods to implement a marketing plan to increase corporate revenue.

Agenda

• How to develop and use a marketing scorecard to maximize your program's effectiveness
• Discover the most effective ways to calculate marketing expenditures ROI
• The 7 variables you must include in your marketing plan for it to implement correctly
• The important tactical elements you must include in your marketing strategic plan
• How to meet and present your marketing ideas to executive management and sell your ideas
• A 60-day Marketing Action Plan to implement marketing objectives
• How to deploy PR and evaluate PR firm selection
• The best way to integrate sales and marketing relationships to maximize the marketing department's effectiveness
• 5 steps every marketing manager needs to implement to validate their marketing plan's value to their senior management